Strategy at Altitude

Marketing clarity, strategic elevation, and edge for brands ready to scale with purpose.

Who I Am + Why Alpine Edge

Hi, I’m Amanda Wallman, a Salt Lake-based marketer, former competitive alpine skier, and the founder of Alpine Edge Marketing. After years of leading marketing strategy for fast-moving startups, scaling brands, and high-growth agencies, I saw a gap: brilliant teams with bold ideas, but no clear go-to-market plan.

That’s where I come in.

I bring the energy and precision of my ski racing days — the focus, the push, the edge — into every engagement. Whether you’re a founder looking to define your market position or a team navigating messy growth, I help you cut through the noise, clarify your strategy, and build a system that works.

With 13+ years of experience across brand, performance, and digital marketing, I partner with early-stage startups, growing midsize companies, and agencies that need a strategic marketing leader, without the full-time overhead. I live for the figuring-it-out phase: getting to the heart of your audience, building smart funnels, and mapping marketing that actually drives momentum.

Welcome to your edge.

At Alpine Edge, we help bold, ambitious brands build marketing that drives real momentum - not just noise.

I believe marketing is more than campaigns and content. It’s the fuel for businesses that solve real problems, create value, and make a positive impact. My mission is to empower founders and teams to go to market with clarity, confidence, and a strategy that sticks so they can grow their businesses and make a difference in their industries, communities, and beyond.

When your brand thrives, so does the bigger picture. That’s the edge.

What to Expect

Step 1: Reach Out

Shoot me a message. If it feels like a fit, we’ll schedule a quick intro call to explore your goals and challenges.

Step 2: Dive In

We’ll have a deeper conversation about your audience, your market, and where you’re headed. I’ll share initial insights and next steps.

Step 3: Execute

If we partner, I’ll deliver a clear, actionable marketing strategy within 30 days — and we’ll work together to bring it to life.

Ready to Elevate Your Brand?

Let’s build marketing that works, moves, and scales.